Sega has had a difficult road, since pastures mobile games approached. While some of his titles have performed well in mobile, the company has still had financial problems and staff layoffs, with the last of these layoffs now affecting their Western mobile division.
While the mobile market is huge, a few key companies, namely, the king and Supercell, especially dominate him. However, this does not prevent the publishers of console games traditional thinking that mobile games are a license to print money.
The reality is that success in the mobile is very difficult to achieve, since the market is very saturated.
What's more, from a background of console games really hurt a company's strategy when it comes to phones. This is due to the demands of mobile players are very different when compared to the console.
It is true that this should be obvious, but most modern console games publishers have been blinded by the possibility that they may get rich on mobile (despite the fact that almost nobody does).
As for recent layoffs, the number of personnel currently letting go is not known but Sega had this to say about the situation.
In case you are wondering, Three Rings created games like Spellwood and Corpse Craft.
As such, Sega will try to do mobile games that leverage their intellectual property as Sonic. This is because games like Sonic Dash on mobile have performed well apparently.
Sega will be interesting to see how it goes from here, but this is neither the first nor the last time we will hear from a console game publisher struggling to work within the mobile gaming space.
"In response to conditions challenging and hyper-competitive mobile market, Sega Networks Inc., the mobile division of Sega West, have we refocused its operations and made a reduction of the workforce. As a result, we said goodbye to our friends and talented colleagues Three Rings Design, Inc. with a small number of team members on the side of the mobile publishing division of Sega ".
0 comentarios:
Publicar un comentario
Comenta tu opinión, Tu eres parte de la noticia.